Japanese Retailing Successes
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Code : COM0028
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Region : Japan
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Japanese Retailing "The Japanese retail market is very much self-contained. They already have internal suppliers for everything they need, and they are most unlikely to ditch their suppliers to save a few dollars". Market penetration in Japan depends upon customers' loyalty, supplier-buyer relationship, size of the supplier and product innovation and also the supplier's country of origin. Since the early 1990s, Japan has been witnessing a transformation in the retail sector. In 1992, the Large Retail Store Law(LRSL) was revised, which shortened the process of opening new stores and extended the trading hours of the retail shops... Uniqlo Uniqlo is one of the largest retailing stores in Japan and is owned by 'Fast Retailing Company Limited'. Uniqlo, that connotes 'Unique clothing', has established itself as an economical and fashionable brand and has transformed the Fast Retailing Company as one of the best retailers in Japan. Fast Retailing Co. Ltd. was started in 1949 as a store for men's apparel and in 1963, it was transformed into a joint stock company. In 1984, it started selling casuals through the Uniqlo brand... Beard Papa The Beard Papa brand is owned by Muginoho Inc., an Osaka-based company that was started on December 22nd 1997 with a total capital of ¥11,000,000. In 2004, it was having 1,300 employees and its fast food business stores included Beard Papa, Garam & Masara and Tio Gluton. Beard Papa's logo included a Santa Claus like figure with a yellow background, which is meant to denote happiness... |
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